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Essentials in entrepreneurship

Door Mirjam Knockaert, Petra Andries
Engels | Paperback | 2019  

1-2 werkdagen

€ 25,25

Samenvatting

Entrepreneurship is an intriguing but complex domain. This textbook provides all the basics for anyone interested in setting up a business. It deals with the domains of intellectual property, market assessment and strategy, financial planning, financing and valuation.

You will find answers to questions such as: How can an entrepreneur test the feasibility of an innovative idea? Where can an entrepreneur find funding? How can an entrepreneur protect a developed technology or product?

As entrepreneurs are likely to work intensively with other parties, Essentials in entrepreneurship ends with an elaboration on negotiation strategies.

This textbook is useful to students with an entrepreneurial mindset, but also to entrepreneurs who want a concise view on the essentials before starting up a business. Essentials in entrepreneurship aims at helping any new venture to get a head start.

Productspecificaties

Auteur(s)
Mirjam Knockaert, Petra Andries
Taal
Engels
Categorie
NUR Code
780
Uitgavejaar
2019
Afmetingen
241x170x10 mm
Gewicht
360 gram
Druk
1
ISBN10
9463791523
ISBN13
9789463791526