image of From Big Ideas to Giant Leaps in a split second

From Big Ideas to Giant Leaps in a split second

Door Jenny Elissen
Engels | Paperback | 2019  

Samenvatting

From Big Ideas to Giant Leaps

Big Ideas have conquered the world. New products, services and concepts were able to reach the heads and hearts of large groups of people ever better and ever more quickly. But what used to be Big Ideas are currently not much more than ‘less bad’ designs: changes, yes, but hardly improvements. We react to that which already exists and stumble along behind the consequences of our decisions. What the world really needs are Giant Leaps: quantum leaps.

In From Big Ideas to Giant Leaps, Jenny Elissen introduces a new way of looking at reality. She describes how we can effortlessly take decisions which feel right and use our transformative creativity to really help the world advance. What’s the added bonus? We’re designing for the whole world. Everyone is involved, everyone participates.

Including 11 Quantum creatives and their Giant Leaps!

Jenny Elissen is amongst the top female entrepreneurs in the Netherlands. She worked for 25 years in branding, new business development and marketing intelligence. Jenny is chairwoman and director of NGOs and companies which strive for Giant Leaps. She is a creative strategist, impact investor, entrepreneur and co-author of Perfect World Principle.

From Big Ideas to Giant Leaps

ISBN 978-94-92107-15-2

€ 24,95

Productspecificaties

Auteur(s)
Jenny Elissen
Redacteur(s)
Vita Unwin
Taal
Engels
NUR Code
808
Uitgavejaar
2019
Afmetingen
216x146x18 mm
Gewicht
452 gram
ISBN10
9492107155
ISBN13
9789492107152